Selling Marketing Automation Technology to the C-suite | Oracle

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Selling Marketing Automation Technology to the C-suite | Oracle(http://kamyarshah.com/selling-marketing-automation-technology-to-the-c-suite-oracle/)

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> > As market forecasts improve, CMO’s try to find new ways to exceed expectations by pushing towards marketing automation. CMOs know how to balance new technology with proven strategies, but they need to be able to communicate strong vision.
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> Read the full article at: blogs.oracle.com(https://blogs.oracle.com/marketingcloud/cmos-need-to-balance-the-expensive-cost-of-%E2%80%9Cfree%E2%80%9D)
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> Interim CMO(https://kamyarshah.com/marketing/ "Interim CMO")

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